I-OLED (i-Organic Light-Emitting Diode), njengommeleli oholayo wobuchwepheshe bokubonisa besizukulwane sesithathu, isibe yisixazululo esivamile sokubonisa ku-electronics abathengi namadivayisi ahlakaniphile kusukela ekuthuthukisweni kwayo ngeminyaka yawo-1990s. Ngenxa yezakhiwo zayo ezikwazi ukuzikhipha, isilinganiso sokugqama okuphezulu kakhulu, ama-engeli okubuka abanzi, kanye nesici sefomu emincane eguquguqukayo, kancane kancane ithathe indawo yobuchwepheshe be-LCD bendabuko.
Nakuba imboni ye-OLED yaseChina iqale kamuva kuneyaseNingizimu Korea, izuze impumelelo emangalisayo eminyakeni yamuva nje. Kusukela ekuthathweni okusabalele ezikrinini zama-smartphone kuya ezinhlelweni ezintsha kuma-TV nezibukiso zezimoto, ubuchwepheshe be-OLED abuguqulanga nje izici zefomu yemikhiqizo yokugcina kodwa futhi bukhuphule isikhundla seChina ochungechungeni lokuhlinzekwa kwemikhiqizo oluboniswayo emhlabeni wonke kusukela “kumlandeli” kuya “kumbangi ofanayo.” Ngokuvela kwezimo ezintsha zohlelo lokusebenza njenge-5G, IoT, kanye ne-metaverse, imboni ye-OLED manje isibhekene namathuba amasha okukhula.
Ukuhlaziywa kwe-OLED Market Development
Imboni ye-OLED yaseChina isungule uchungechunge lwezimboni oluphelele. Ukukhiqizwa kwephaneli ye-Midstream, njengomnyombo womkhakha, kuthuthukise kakhulu umthamo wokuphakela waseChina emakethe yamaphaneli e-OLED yomhlaba wonke, eqhutshwa ukukhiqizwa ngobuningi kwe-Gen 6 nemigqa yokukhiqiza ephezulu. Izinhlelo zokusebenza ezigeleza phansi ziyahlukahluka: Izikrini ze-OLED manje zimboza wonke amamodeli e-smartphone, anezibonisi ezigoqekayo nezirongekayo ezisheshisa ukuduma. Ezimakethe ze-TV namathebulethi, i-OLED kancane kancane ishintsha imikhiqizo ye-LCD ngenxa yokusebenza kombala okuphakeme kanye nezinzuzo zokuklama. Izinkambu ezisafufusa ezifana nezibonisi zezimoto, amadivayisi e-AR/VR, nezinto ezigqokwayo ziphinde zaba yizindawo ezibalulekile zokusetshenziswa kobuchwepheshe be-OLED, ngokuqhubekayo inweba imingcele yezimboni.
Ngokwemininingwane yakamuva evela ku-Omdia, ku-Q1 2025, i-LG Electronics yagcina isikhundla sayo esiphambili emakethe ye-OLED TV yomhlaba wonke ngesabelo esingu-52.1% (cishe amayunithi angu-704,400 athunyelwa). Uma kuqhathaniswa nesikhathi esifanayo ngonyaka odlule (amayunithi angu-626,700 athunyelwe, ingxenye yemakethe engu-51.5%), ukuthunyelwa kwayo kukhuphuke ngo-12.4%, nokukhuphuka ngamaphesenti angu-0.6 kwesabelo semakethe. U-Omdia ubikezela ukuthi ukuthunyelwa kwe-TV emhlabeni jikelele kuzokhula kancane kufinyelele kumayunithi ayizigidi ezingama-208.9 ngo-2025, kanti ama-OLED TV okulindeleke ukuthi anyuke ngo-7.8%, afinyelele kumayunithi ayizigidi eziyi-6.55.
Ngokuphathelene nesimo sokuncintisana, i-Samsung Display isabusa imakethe yephaneli ye-OLED yomhlaba wonke. I-BOE isibe umhlinzeki we-OLED wesibili ngobukhulu emhlabeni ngokunwetshwa komugqa wokukhiqiza e-Hefei, e-Chengdu, nakwezinye izindawo. Ngasohlangothini lwenqubomgomo, ohulumeni basekhaya basekela ukuthuthukiswa kwemboni ye-OLED ngokusungula amapaki ezimboni futhi banikeze izinxephezelo zentela, baqhubeke beqinisa amandla okuqamba asekhaya.
Ngokusho "kwe-China OLED Industry In-Depth Research and Investment Opportunity Analysis Report 2024-2029" yi-China Research Intelligence:
Ukukhula okusheshayo kwemboni ye-OLED yaseChina kuphumela emiphumeleni ehlanganisiwe yesidingo semakethe, intuthuko yezobuchwepheshe, nokusekelwa kwenqubomgomo. Kodwa-ke, lo mkhakha usabhekene nezinselelo eziningi, okuhlanganisa ukuncintisana kobuchwepheshe obusafufusa njengeMicro-LED. Uma ubheka phambili, imboni ye-OLED yaseChina kufanele isheshise impumelelo kubuchwepheshe obuyisisekelo futhi yakhe uchungechunge lokunikezela ngezinto olukwazi ukumelana nokuqina kuyilapho igcina izinzuzo zayo zamanje zemakethe.
Isikhathi sokuthumela: Jun-25-2025